Author: admin
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Managing 5 loyalty programmes into a new era of hyper personalisation in India: Arvind Fashions Ltd.
Arvind Fashions Ltd is a USD 500 m turnover fashion business, which has been in existence for over 30 years. Its loyalty base boasts over 10 million customers across its five different loyalty programmes. Tanya Alexander is AVP loyalty and Operations at Arvind Fashions Ltd and shares her challenges of operating five+ loyalty programmes, using…
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The 3 Loyalty KPIs Every Fashion Brand Should Track
The 3 Loyalty KPIs Every Fashion Brand Should Track
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NASCAR Nurtures Auto-Racing Excitement with Fans at Home or at the Track
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today we’re bringing you an incredibly exciting episode with NASCAR which is otherwise known as The National Association for Stock Car Auto Racing. NASCAR is the sanctioning body for the number one form of motor sports in the United States. Based…
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NASCAR Nurtures Auto-Racing Excitement with Fans at Home or at the Track
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today we’re bringing you an incredibly exciting episode with NASCAR which is otherwise known as The National Association for Stock Car Auto Racing. NASCAR is the sanctioning body for the number one form of motor sports in the United States. Based…
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Comarch Shares Its Customer Loyalty Predictions 2025 Report
This episode is also available in audio format on our Let’s Talk Loyalty podcast. 2025 is the time of year that leading industry brands share their incredible insights and research as a way to support our industry, so I’m delighted today to be joined by our longest-standing sponsor and partner of the show as one…
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Comarch Shares Its Customer Loyalty Predictions 2025 Report
This episode is also available in audio format on our Let’s Talk Loyalty podcast. 2025 is the time of year that leading industry brands share their incredible insights and research as a way to support our industry, so I’m delighted today to be joined by our longest-standing sponsor and partner of the show as one…
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Blue Rewards from Al Futtaim Group Shares Loyalty Success Stories and Evolution
Today, we are delighted to be chatting with a leading regional loyalty and lifestyle program in the GCC called Blue Rewards, which is the rewards and lifestyle app for the Al-Futtaim Group. Founded in the 1930s, the Al-Futtaim Group is a family-owned business that has evolved into a leading conglomerate across automotive, retail, real estate,…
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How Blue Rewards by Al-Futtaim Went from Simple Cashback to Customer Engagement
How Blue Rewards by Al-Futtaim Went from Simple Cashback to Customer Engagement