Author: admin
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Loyalty in the Age of the Emotional Consumer – Insights from Kate Wheaton, Ogilvy One
In this episode Charlie Hills interviews Kate Wheaton, the Head of Strategy for Ogilvy One. Through her long career, Kate has worked on some of the UK’s most effective and loved loyalty programmes for brands such as Sainsbury’s, Tesco, Boots, Vodafone, British Airways, Waterstones and Pets at Home. She enjoys the combination of strategic rigour…
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Loyalty in the Age of the Emotional Consumer – Insights from Kate Wheaton, Ogilvy One
In this episode Charlie Hills interviews Kate Wheaton, the Head of Strategy for Ogilvy One. Through her long career, Kate has worked on some of the UK’s most effective and loved loyalty programmes for brands such as Sainsbury’s, Tesco, Boots, Vodafone, British Airways, Waterstones and Pets at Home. She enjoys the combination of strategic rigour…
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Big L Loyalty: The Power of Memorable Guest Experiences
Big L Loyalty: The Power of Memorable Guest Experiences
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Bridging Academia and Industry: Exploring the Future of Loyalty with Darron Kirkley
The Wiser Loyalty podcast series is produced in partnership between Let’s Talk Loyalty and The Wise Marketer™. Throughout 2024, Wise Marketer Group’s (WMG) CEO, Bill Hanifin, and CMO, Aaron Dauphinee, shared their insights on topics inspired by courses from the Loyalty Academy’s™ Certified Loyalty Marketing Professional™ (CLMP™) curriculum. In 2025 we shift from this academic…
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Bridging Academia and Industry: Exploring the Future of Loyalty with Darron Kirkley
The Wiser Loyalty podcast series is produced in partnership between Let’s Talk Loyalty and The Wise Marketer™. Throughout 2024, Wise Marketer Group’s (WMG) CEO, Bill Hanifin, and CMO, Aaron Dauphinee, shared their insights on topics inspired by courses from the Loyalty Academy’s™ Certified Loyalty Marketing Professional™ (CLMP™) curriculum. In 2025 we shift from this academic…
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Mothercare, Adidas & Liverpool FC – Capturing Brand Loyalty in Indonesia
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today’s episode features a truly global loyalty perspective coming from Indonesia, which is in fact the 4th most populous country in the world! Our featured brand is one of the largest retail conglomerates in Indonesia with nearly 200 stores and a…
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Mothercare, Adidas & Liverpool FC – Capturing Brand Loyalty in Indonesia
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today’s episode features a truly global loyalty perspective coming from Indonesia, which is in fact the 4th most populous country in the world! Our featured brand is one of the largest retail conglomerates in Indonesia with nearly 200 stores and a…
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AI in Loyalty Marketing: The Game-Changer You’re Ignoring!
AI in Loyalty Marketing: The Game-Changer You’re Ignoring!
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LATAM Pass– La evolución constante de un Programa de Lealtad | Spanish Episode
This episode is in Spanish and is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. En el episodio de hoy está con nosotros Cristian Ortiz, CEO de LATAM Pass, uno de los programas de viajero frecuente más grande de Latinoamérica con 49 millones de socios. Nos describe…