Author: admin
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SAS Group in Scandinavia – Global Alliance Strategy and an Award-Winning Campaign
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today’s interview features the SAS Group, the Swedish airline holding company originally formed in 1946 after the merger of the three Scandinavian flag carriers serving Sweden, Denmark and Norway. It is now Scandinavia’s leading airline, offering the most departures to, from…
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How SAS EuroBonus Transformed Loyalty Beyond Flights
How SAS EuroBonus Transformed Loyalty Beyond Flights
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Loyalty As an Inspiring and Energising Lever for Digital Transformation in MOL Group
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today we’re back with our friends in the MOL Group, an integrated, international oil and gas company, headquartered in Budapest, Hungary. MOL Group is active in over 30 countries, with a workforce of 26,000 people, and a market capitalisation in excess…
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Loyalty As an Inspiring and Energising Lever for Digital Transformation in MOL Group
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today we’re back with our friends in the MOL Group, an integrated, international oil and gas company, headquartered in Budapest, Hungary. MOL Group is active in over 30 countries, with a workforce of 26,000 people, and a market capitalisation in excess…
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How MOL Group’s Loyalty Program Drives 3X ROI with CRM & Data Tools
How MOL Group’s Loyalty Program Drives 3X ROI with CRM & Data Tools
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Dell’s Global Strategy Lead Shares Insights on the Evolution of Loyalty
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today’s interview is a long overdue episode with Dell Technologies which was last on the show back in the summer of 2020. Dell is of course a world-famous technology brand, with over $88BN of revenue in their most recent financial year.…
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Dell’s Global Strategy Lead Shares Insights on the Evolution of Loyalty
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today’s interview is a long overdue episode with Dell Technologies which was last on the show back in the summer of 2020. Dell is of course a world-famous technology brand, with over $88BN of revenue in their most recent financial year.…
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MyAutogrill – A Leading Loyalty Programme for Travellers in Italy
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today’s interview features Philippe Lazzarini, the CRM & Loyalty Manager at Autogrill, a food and beverage brand that’s famous throughout Italy, and turns over more than a billion euro there! Globally, Autogrill is actually the world’s leading provider of food &…
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MyAutogrill – A Leading Loyalty Programme for Travellers in Italy
This episode is also available in audio format on our Let’s Talk Loyalty podcast. Today’s interview features Philippe Lazzarini, the CRM & Loyalty Manager at Autogrill, a food and beverage brand that’s famous throughout Italy, and turns over more than a billion euro there! Globally, Autogrill is actually the world’s leading provider of food &…