Author: admin
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Bank of America’s Preferred Rewards Program
I’m delighted to be today meeting with another Fortune 500 brand as we meet with Bank of America, one the world’s largest banks. According to its latest annual report, Bank of America now serves approximately 69 million consumer and small business clients, and surpassed $100 billion in revenue in 2024, with net income in excess…
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Loyalty KPI’s with Brierley PLUS Capillary’s Latest Acquisition Announced
Today I’m chatting with Don Smith – well known to many of you for his role as the Chief Consulting Officer of Brierley which is now a Capillary Services Company. Don shares his expertise around optimising some of the common KPI’s for loyalty professionals, the importance of the “mental mantle” of loyalty, as well as…
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Host Announcement – Former President of AAdvantage – Bridget Blaise-Shamai
This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. I’m thrilled to be announcing a new member of the Let’s Talk Loyalty family as we continue to grow our network of guest hosts around the world. Today’s announcement is incredibly exciting as we’re being joined…
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Crafting Loyalty for Superfans: Martina Lipp on Revamping Disney’s Global Program
Martina Lipp is a true expert in the loyalty space with a career spanning some of the most iconic brands. Martina’s impressive track record includes leading customer loyalty and loyalty programs for Disney, Dollar Shave Club, Nespresso, and T-Mobile. Most notably, Martina is recognized for her groundbreaking work in revamping Disney’s international loyalty program, where…
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Porsche, Latam Airlines and La Quinta Hotels Driving Customer Engagement Using Gamification
This episode is available in audio format on our Let’s Talk Loyalty podcast and in video format on www.Loyalty.TV. For a masterclass in gamification, you can enjoy Yu-Kai Chou’s down to earth interview with Amanda Cromhout about gamification and his Octalysis Framework. He is the Founding Partner of The Octalysis Group and the creator of…
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Monetizando tu programa de lealtad: Retail Media
This episode of Let’s Talk Loyalty & Loyalty TV is in Spanish. ¿Te has preguntado cómo las grandes marcas de retail están revolucionando su estrategia de marketing y monetización? En este episodio de Let’s Talk Loyalty en español, exploramos el fascinante mundo del Retail Media de la mano de un experto de primer nivel: Juan…
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Unlocking Insights: The Latest in European Loyalty Trends with Mando Connect
Carly Neubauer, Managing Director of Elevate Loyalty and OneTap Group, introduces two leading strategists from Mando Connect—Charlie Hills and James Davies. Together, they bring a wealth of experience in loyalty strategy and analytics, shedding light on their collaborative work in the loyalty space. Charlie Hills is the Chief Strategy Officer and Co-Founder of Mando-Connect, WPP’s…
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Crafting Loyalty for Superfans: Martina Lipp on Revamping Disney’s Global Program
Martina Lipp is a true expert in the loyalty space with a career spanning some of the most iconic brands. Martina’s impressive track record includes leading customer loyalty and loyalty programs for Disney, Dollar Shave Club, Nespresso, and T-Mobile. Most notably, Martina is recognized for her groundbreaking work in revamping Disney’s international loyalty program, where…
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90% Renewal Rate?! How CAA Built Real Loyalty That Lasts
90% Renewal Rate?! How CAA Built Real Loyalty That Lasts