Loyalty for Good: Why Giving Back Matters in Rewards

What if your unused loyalty points could help someone in need? 🤔 📊

Research shows:

✅ 40% of consumers want to donate their rewards to charity.

✅ 60% of Gen Z believes loyalty should support social causes.

💡 Imagine brands like David Jones allowing you to donate your $15 birthday reward to charities like The Equanimity Project, which helps women and children facing domestic violence and homelessness.

Loyalty programs are evolving—should giving back be part of their future?

Join Monica Sharma and Juber Shaikh from the Lalit Suri Hospitality Group, one of India’s leading luxury hotel brands. Discover how they’ve built a strong brand, the history of loyalty within the group, and how their loyalty programme is designed to truly reflect the luxury experience—creating a programme with a
Join us for a special live recording of Let's Talk Loyalty and Loyalty TV, captured on stage at the International Loyalty Leaders Summit! In this episode, our wonderful hosts Amanda Cromhout and Carly Neubauer reflect on 10 standout episodes from the past two years, sharing insights, highlights, and lessons learned
MAXOL is Ireland's leading, family-owned forecourt and convenience retailer. It was founded in 1920 by William McMullan and operates over 250 service stations across Ireland, offering fuel, convenience items, and food through its proprietary ROSA coffee and Maxol Deli brands. Maxol introduced a new mobile loyalty app in 2022 that