Fundamentos para gestionar estrategias de lealtad exitosas
Los programas de fidelización siguen siendo tan relevantes como siempre, ¡pero el juego ha cambiado! Con un conjunto de herramientas en constante evolución, las marcas tienen más formas que nunca de inspirar y recompensar la lealtad.
Loyalty programs remain as relevant as ever, but the game has changed! With an evolving toolkit, brands have more ways than ever to inspire and reward loyalty.
In this heartfelt episode, we welcome Jacqui Solly, Loyalty Manager at Australian Red Cross Lifeblood, to explore a truly unique loyalty program that goes beyond points and rewards. Jackie shares how simple acts of giving blood translate into hundreds of thousands of lives saved, alongside personal stories that reveal the
This episode of Let's Talk Loyalty and Loyalty TV is in Spanish. ¿Quieres llevar tu estrategia de lealtad al siguiente nivel? En el episodio más reciente de "Let's Talk Loyalty en Español", contamos con la valiosa perspectiva de Federico Rosas Couret, Consultor Principal en Loyalty & Reward Co. y un
In this episode, Shannon Miller from IBM and Tom Bockholt from Salesforce discuss how they are enabling clients to accelerate the adoption of AI to transform and elevate customer loyalty strategies and the end to end customer experience. They explore how innovative companies are using AI to drive hyper-personalization, respond
