Comarch Shares Its Customer Loyalty Predictions 2025 Report

This episode is also available in audio format on our Let’s Talk Loyalty podcast.

2025 is the time of year that leading industry brands share their incredible insights and research as a way to support our industry, so I’m delighted today to be joined by our longest-standing sponsor and partner of the show as one amazing brand that does exactly that.

Comarch is a leading global IT company founded in Poland in 1993 which employs over 6,000 people, powering the technology needs of more than 40,000 companies worldwide.

Comarch is also one of the most dedicated software companies in the world when it comes to its focus on loyalty marketing software.

As part of that focus, I’m thrilled to be today helping them to launch their Customer Loyalty Predictions 2025 Report – focused on AI, Privacy and Sustainability – which was conducted by Comarch in partnership with the Global Loyalty Organisation.

Joining me in the studio today to share insights from this global study are Lukasz Dubiel and Joanna Witsch from Comarch.

I hope you enjoy their insights on these key loyalty topics which are so relevant for 2025 and beyond!

This episode is sponsored by Comarch.

 

Show Notes :

1) Comarch

2) Customer Loyalty Predictions 2025 Report – focused on AI, Privacy and Sustainability

3) Lukasz Dubiel

4) Joanna Witsch

5) The Heart-Led Leader (Book)

6) Loyalty.com (Book)

I’m delighted to be today meeting with another Fortune 500 brand as we meet with Bank of America, one the world’s largest banks. According to its latest annual report, Bank of America now serves approximately 69 million consumer and small business clients, and surpassed $100 billion in revenue in 2024,
Today I'm chatting with Don Smith - well known to many of you for his role as the Chief Consulting Officer of Brierley which is now a Capillary Services Company. Don shares his expertise around optimising some of the common KPI’s for loyalty professionals, the importance of the “mental mantle”
This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV. I’m thrilled to be announcing a new member of the Let's Talk Loyalty family as we continue to grow our network of guest hosts around the world. Today’s announcement is incredibly