Bakers Delight: 1.5 Million Members and Counting!
🌟 Discover the transformation of Bakers Delight! 🌟 For over 40 years, this family-owned bakery chain has been delighting Aussies with baked goods across 520 stores. 🥖🍞
Their initial loyalty program was a simple stamp card system, rewarding customers with a free loaf for every 10 purchased. 📇 However, the need for better insights and engagement led to the creation of the Dough Getters app three years ago. 📲✨
With nearly 1.5 million active members today, the program is thriving! 📈🎉
Paula Thomas here and I am thrilled to be back today interviewing the ACCOR Group – a brand that is joining us today for their fifth interview on the show. And in fact, ACCOR is the most frequent brand we’ve interviewed on our show, given the incredibly generous insights we’ve
Join Monica Sharma and Juber Shaikh from the Lalit Suri Hospitality Group, one of India’s leading luxury hotel brands. Discover how they’ve built a strong brand, the history of loyalty within the group, and how their loyalty programme is designed to truly reflect the luxury experience—creating a programme with a
Join us for a special live recording of Let's Talk Loyalty and Loyalty TV, captured on stage at the International Loyalty Leaders Summit! In this episode, our wonderful hosts Amanda Cromhout and Carly Neubauer reflect on 10 standout episodes from the past two years, sharing insights, highlights, and lessons learned
