Bakers Delight: 1.5 Million Members and Counting!
🌟 Discover the transformation of Bakers Delight! 🌟 For over 40 years, this family-owned bakery chain has been delighting Aussies with baked goods across 520 stores. 🥖🍞
Their initial loyalty program was a simple stamp card system, rewarding customers with a free loaf for every 10 purchased. 📇 However, the need for better insights and engagement led to the creation of the Dough Getters app three years ago. 📲✨
With nearly 1.5 million active members today, the program is thriving! 📈🎉
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