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The Ford Motor Company Celebrates 120 Years of Loyal Customers!
Today’s episode is the first time we are featuring an automotive brand as our guest, and we are delighted it’s such an iconic brand.
The Ford Motor Company has recently celebrated 120 years in business, and is truly a pioneer of modern transportation.
Their approach to loyalty is super exciting, so we were thrilled recently to meet Beth Leverton at the Comarch User Group conference in Poland.
Beth is the Director of Rewards, Loyalty and CX for the Ford Motor Group, and she joins us on the show today to share both the benefits and challenges of driving loyalty for such a huge organization that sells cars in over 126 countries globally!
Listen/watch to enjoy this conversation with Beth Leverton from the Ford Motor company.
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This episode is also available in audio format on our Let's Talk Loyalty podcast. The LEGO Group is the company behind the world’s beloved LEGO® bricks, the world famous toy brand that has been sparking imaginations and inspiring the builders of tomorrow since 1932. The company remains proudly family-owned and
This episode is available in audio format on our Let's Talk Loyalty podcast and in video format on www.Loyalty.TV. I’ve just come back from the annual conference from the Asia Pacific Loyalty Association, and I’m thrilled now to be interviewing this award winning programme. Baker’s Delight won their award for
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