1 Point = 1 Dollar?! How Air New Zealand Simplifies Rewards

Unlike most airline loyalty programs, Air New Zealand’s Airpoints offers a unique and transparent rewards system:

💰 1 Airpoint Dollar = 1 New Zealand Dollar 💰

No complicated conversions. No blackout dates. Members can redeem their Airpoints on any seat, any flight, based on its actual cash price.

This innovative model was introduced as part of a broader restructuring effort to enhance customer trust and program simplicity. The result? Stronger customer relationships, brand differentiation, and a seamless redemption experience.

🔹 Transparency & Trust – Customers always know what their points are worth.
🔹 Simplicity & Accessibility – No devaluations or fine print.
🔹 Loyalty That Feels Fair – A model that builds long-term customer confidence.

While Air New Zealand continues to review its program, its commitment to value and trust keeps Airpoints a standout in the airline loyalty space.

Puntos Palacio: una estrategia holística de lealtad

This episode of Let’s Talk Loyalty & Loyalty TV is in Spanish. Hoy nos adentramos en el fascinante mundo del lujo y la lealtad con una invitada excepcional, Esther Subias Hernandez. Exploraremos cómo Puntos Palacio, más allá de ser un programa transaccional, es una estrategia holística que integra experiencias exclusivas,

Flying High with Kris+: Growing Singapore Airlines’ Loyalty in Australia

Udhara De Silva is the Head Loyalty Marketing for Singapore Airlines in Australia, being involved in the successful launch of Kris+ in in November 2023, and growing the Australian KrisFlyer member base to become the largest outside of Singapore and localising the global KrisFlyer programme content to resonate with Australian

From Treats to Trust: Insights from Pets at Home

In this episode, Charlie Hills is delighted to interview Madeline Shaw, the Marketing Director of Pets at Home. Madeline and her team develop and deliver the Pets Club programme for Pets at Home, the UK’s leading pet care business. The company is dedicated to providing the best products, services, and