Poundland Perks: Loyalty Made Simple with Emma Collins
This episode focuses on Poundland Perks … the new loyalty programme from Poundland in the UK.
With Emma Collins, the Head of Digital Loyalty & Engagement for Poundland.
Today we will be learning about Emma’s favourite loyalty programmes, how Poundland Perks is delivering for customers and the business and all about their plans for the future.
Hosted by Charlie Hills.
Show Notes:
1) Emma Collins
3) Poundland
4) European Loyalty Whitepaper
6) YouGov
7) Return on Courage : A Business Playbook for Courageous Change
Matt Zimmerman, a loyalty professional with years of experience across hospitality, gaming and travel.Matt’sloyalty journey began for with sheer persistence —after two years of consistently calling, they finally secured a role as a Loyalty Analyst at Albertsons (the U.S. equivalent of Woolworths). From there, the moved into the fast-paced world
In this episode of the Wiser Loyalty podcast series, Aaron Dauphinee, the CMO of Wise Marketer Group, talks with the VP of Marketing at Cadillac Fairview, Craig Flannagan. Craig is one a senior marketing executive that has successfully stitched his customer and community marketing savvy across IBM and Microsoft into
In this episode, Charlie Hills interviews Dayoán Daumont, Head of Strategy at Ogilvy One, where he leads consumer engagement and loyalty strategy across the entire brand ecosystem for clients such as FIFA, Nestlé, and Michelin. Dayoán blends behavioural insight with creative precision to transform fleeting moments into lasting relationships. The
