Loyalty for Good: Why Giving Back Matters in Rewards

What if your unused loyalty points could help someone in need? 🤔 📊

Research shows:

âś… 40% of consumers want to donate their rewards to charity.

âś… 60% of Gen Z believes loyalty should support social causes.

đź’ˇ Imagine brands like David Jones allowing you to donate your $15 birthday reward to charities like The Equanimity Project, which helps women and children facing domestic violence and homelessness.

Loyalty programs are evolving—should giving back be part of their future?

eBucks Rewards is truly an exceptional programme as you’ll hear so we're delighted to welcome Pieter Woodhatch - CEO of eBucks Rewards in South Africa as today's guest Owned and operated by First National Bank, it is one of South Africa's leading rewards programmes which has now been rewarding banking
In this episode Bill Hanifin, CEO Wise Marketer Group, speaks with recognized industry figure Deepak Pradhan, Head of Loyalty Program & CRM at ADNOC Distribution. This conversation will share a vision for the future of convenience and fuel retailing and will surely create “store envy” among many retailers. The state
Matt Zimmerman, a loyalty professional with years of experience across hospitality, gaming and travel.Matt’sloyalty journey began for with sheer persistence —after two years of consistently calling, they finally secured a role as a Loyalty Analyst at Albertsons (the U.S. equivalent of Woolworths). From there, the moved into the fast-paced world