How AI is Changing Loyalty Programs Forever
AI isn’t just a buzzword—it’s reshaping how brands connect with customers. But what do consumers actually expect?
🔑 Personalization: They don’t want generic offers. They expect deals tailored to their behavior—what they buy, when they buy, and even what they plan to buy.
⚡ AI’s Role: AI speeds up data analysis, merging transaction and declared data to create hyper-targeted offers faster than ever.
👥 Human Touch: AI can recommend, but the final decision on customer offers should still involve humans to ensure relevance.
💡 Impact: With AI, brands can scale from hundreds to thousands of personalized segments, driving higher ROI.
The future of loyalty is personalized, data-driven, and powered by AI—with humans still at the heart of it.
Join Monica Sharma and Juber Shaikh from the Lalit Suri Hospitality Group, one of India’s leading luxury hotel brands. Discover how they’ve built a strong brand, the history of loyalty within the group, and how their loyalty programme is designed to truly reflect the luxury experience—creating a programme with a
Join us for a special live recording of Let's Talk Loyalty and Loyalty TV, captured on stage at the International Loyalty Leaders Summit! In this episode, our wonderful hosts Amanda Cromhout and Carly Neubauer reflect on 10 standout episodes from the past two years, sharing insights, highlights, and lessons learned
MAXOL is Ireland's leading, family-owned forecourt and convenience retailer. It was founded in 1920 by William McMullan and operates over 250 service stations across Ireland, offering fuel, convenience items, and food through its proprietary ROSA coffee and Maxol Deli brands. Maxol introduced a new mobile loyalty app in 2022 that
